Jean Leathers to Present for the Alberta Association of Architects – 2021 Banff Session

Cultivate Relationships that Lead to Work, presented virtually by Jean Leathers between 4/23/2021 – 5/25/2021.

Cultivate Relationships that Lead to Work

Bringing in business isn’t well taught in an architect’s education. Nor are most firm’s skilled at mentoring. Whether project manager, principal, firm owner, or sole practitioner, if you’re responsible for generating revenue, this workshop will give you the knowledge, insights, skills, and confidence to succeed at client development. Please don’t sell architectural services; learn how to cultivate client relationships that lead to work.

This workshop is devoted to helping architects proactively cultivate relationships that lead to work.

1. Client Relationship Continuum—How to engage clients from pre- to post-engagement.
2. Selection Process : 4 Phases of Client Psychology—What to do at each stage.
3. Four Square—Key information needed to secure work.
4. Initial Client Development Meetings—Position through skillful questioning.